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My belief is that the second chart is a more accurate comparison to the 90-9-1 rule since all users have to be doing some activity to account for the 100% of the sample. So based on the data in that chart, there are a few interesting things we can learn: All but one online community had more Commenters than the 9% the rule suggests. So, people seem to be more open to editing and commenting on existing information. All sites were higher in Creators than the 1% the rule maintains. One as high as 17%! With more and more people getting comfortable with social networking sites, perhaps people are more comfortable in expressing their opinions. The averages for each area are far higher than the rule suggests. (Well, other than Lurkers, but that is a good thing!)